When I start a new project, I immediately go into research mode. I spend hours looking at other sites, products, and apps to see if the purpose of the product is clear.
Picasso famously said, “Good artists copy, great artists steal.” In product design, we’re always drawing inspiration from others. If I see something I like that another product is doing, I file it in the back of my head as inspiration for later.
But as helpful as inspiration is, there’s danger associated with it.