continuous experimentation Archives – Sarah Doody - Sarah Doody
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continuous experimentation Archives – Sarah Doody

Small Changes, Big Rewards: How Etsy Embraces Continuous Experimentation

By: Sarah Doody // Get my weekly UX newsletter

On 30, Jan 2013 | No Comments | In Design, Process | By Sarah Doody

If I were working at a start up right now, I would take a little time out and have my entire team watch this talk that Dan McKinley (@mcfunley) the Principal Engineer at Etsy gave about continuous experimentation. It reinforces a key lesson that is so simple, but so easily forgotten. 

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