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Why we need storytellers at the heart of product & technology
Product development is about being a storyteller who translates ideas and forms them into a product.


How Personal Metrics Can Change Our Lives
It is time to shift the focus of technology back to the person and purpose.







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Personal Metrics
is an exploration in how lifestyles can be changed through measuring our behavior.
Recent Articles
Why we need storytellers at the heart of product & technology
28 November, 10:27 AM
The New ROI: Reach Of Influence
15 March, 10:54 AM
How Personal Metrics Can Change Our Lives
17 August, 08:18 AM
Culture of Identity
13 January, 08:25 AM
The Science of Relationships
6 January, 03:35 PM
Design + Change
1 November, 06:45 PM
Purpose of Community
30 October, 06:45 PM
The Era of Experience
6 October, 03:35 PM
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Sarah Doody is an information architect and user experience designer who specializes in product and brand development. She is based in New York, NY. Have an idea or want to chat? Contact Sarah.
Sarah created Personal Metrics, an exploration of how we can change our lifestyles through measuring our behavior.