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New York Times - December 28, 2009
The New York Times recently featured an article by Paul Boutin about how Dorthy.com can help people achieve their New Year’s Resolutions.
Dorthy.com users create “sharable dreampages with an avowed personal goal, whether it’s ‘build wells in Africa’ or “date a cougar.’” writes Boutin. Each of the pages automatically adds articles, photos, videos, and status updates to your page, based on what it knows about you.”
What differentiates Dorthy.com is that, unlike a traditional search, “the page becomes a bookmarkable record of your progress toward the goal. For well-understood goals such as ‘run a half marathon,’ it’s easy to understand how a page of collected articles on training and running specifically a half-marathon, not a full one, could quickly surpass those found on the first page of a Google search.”
Check out the full article in the New York Times
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About
Sarah Doody is a leading information architect and digital strategist who specializes in product and brand development. She is known for her intimate understanding of culture, communication, and technology and their collective influencing power on society.
Sarah created Personal Metrics, an exploration of how we can change our lifestyles through measuring our behavior.
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