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Chris Huges, Facebook co-founder says that he “doesn’t really know what ‘community’ means.” Part anthropologist, part marketer, part human factors specialist – Chris does understand that customer service is number one and has used that principle to fuel the growth of Facebook and lead digital interactive strategies for the Obama campaign’s website my.barackobama.com .
Chris’ passion for making technology “less obsessive and simpler for everyone to use” is fueled by his desire to build genuine connections between people and brands. Hughes says that “it doesn’t matter if it’s a company or a campaign; you build around commonality. if it’s real people and real communities, then it’s valuable. Otherwise, its just playing around online.”
Read more about Chris in the article: How Chris Hughes Helped Launch Facebook and the Barack Obama Campaign from the April issue of Fast Company.
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Sarah Doody is a leading information architect and digital strategist who specializes in product and brand development. She is known for her intimate understanding of culture, communication, and technology and their collective influencing power on society.
Sarah created Personal Metrics, an exploration of how we can change our lifestyles through measuring our behavior.
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